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Business management is facing a fundamental call to become a force for good: for the economy, the society and the planet. However, business leaders can produce a substantial impact through their decisions, for good and for bad. They need to be aware of the role they have and act accordingly. 


By completing the Franklin EMBA, students will master business management practices from different industries across the globe and learn to lead in different cultures, expand their comfort zone and develop their resilience to cope with the present VUCA (volatile, uncertain, complex and ambiguous) world. The particular meaning and relevance of VUCA often relates to how leaders view the conditions under which they make decisions, plan forward, manage risks, foster change and solve problems. In general, the premises of VUCA tend to shape an organization's capacity to:

Anticipate the issues that shape it;

  • Understand the consequences of issues and actions;
  • Appreciate the interdependence of variables;
  • Prepare for alternative realities and challenges;
  • Interpret and address relevant opportunities.

AIEI and FUS Partnershp

FUS EMBA in China

Franklin’s Executive Master in Business Administration (EMBA) is proud to have established a collaboration with AIEI in China and is honored to welcome this year’s incoming classes. The Taylor Institute at Franklin University Switzerland is dedicated to scientific research, innovation, and corporate partnerships at home and abroad. We continue to invest in our academic programs and the Franklin educational experience to strengthen our alumni network and deepen our connections around the globe.

AIEI Overview

AIEI is China’s leading provider of international executive education and lifelong learning programs. Founded in 1999 in the southern Chinese cities of Hong Kong and Shenzhen, we work closely with universities in China and around the world in providing students with quality education and building strong community bonds within our university-alumni circles. We have 14+ service centers across China and have served more than 10,000 students over the years. AIEI is a joint program investor with the Guangdong Education Service of International Exchanges of Guangdong provincial department of education and the only AACSB corporate member in China.


The program will inspire students to develop the mindset of enlightened business leaders and develop the skills and knowledge to master responsible management in a fast paced, highly diversified business, social and political environments.

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It also is designed to accompany future leaders in the process of business innovation to generate a lasting impact on themselves as responsible professionals, in their organization and the industry in which they operate. Candidates explore the opportunities for change by combining the organizational competences and resources with the world’s environmental, societal and economic challenges, leveraging on the emerging technologies, scientific discoveries and human development.

Core Courses (24 credits):

Business Strategy Basics

Post-capitalism finance and economics for non-financiers I

Sustainable Supply Chains and their Link to the Sustainable Development Goals

Re-inventing business models

Post-capitalism finance and economics for non-financiers II

Organizational Structures - Advantages and Threats in Designing an Organization

Marketing Basics - an Introduction to Marketing and Marketing Management

Advanced Marketing

Systems Thinking as a Tool to address Sustainability

An Introduction to Geopolitics and its Implication for Business

Me and the others .... from I to We

Personal Development - Wake up the Genius that is Sleeping in you

Final Thesis (6 credits):

Original research project on innovative management practices

Study Mode:

  • Part-time, on weekends
  • Program duration: 18-24 months
  • Taught in Chinese or in English with interpretation in Chinese
  • Hybrid-model of delivery


    ChenZhangliang Chen

    Former Vice President, Peking University, PRC
    Former President, China Agricultural University, PRC
    Ph.D.,University of Washington,USA


    ZhangYinjie Zhang

    Professor and Doctoral Supervisor, Shanghai University of Finance and Economics, PRC
    Ph.D. in Economics, Renmin University of China, PRC



    LiJiangtao Li

    Director, Corporate Research Department, Research Center for Political Economy, Tsinghua University, PRC
    Postdoctoral Fellow, Institute of Political Economy, Tsinghua University, PRC



    For more information regarding the FUS China EMBA program, please direct your inquiries to FUS China EMBA Program China Management Center: 86-0755-88379747, or visit our website:

    Or you can contact our local service centers:

    Shanghai Service Center (CHH): 86-400-654-6988

    Shenzhen Service Center (IIBI): 86-0755- 86963010